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This is a companion blog to Philokalia Republic. Politics, religion, phiolosophy, and books are topical here.

Blog Url: http://denver.yourhub.com/~kevinjjones

Jared Polis ad exposes too much

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Contributed by: Kevin Jones on 2/13/2008

In a time when spouting Hallmark platitudes qualifies one for the presidency, it is fitting that Jared Polis, a millionaire who sold off an Internet greeting card company before the tech bubble, is running for the Second Congressional District.

One of his advertisements is not something you want to see first thing in the morning.

View it here.

In the ad, people walk around the city in hospital gowns, their backsides exposed but cloaked with a modest pixelation. The actors are only partially covered. And the ad is about health coverage. Get it?

One man, fully nude and photographed from the front, rides an escalator into view as he chats on a cell phone.

I never knew nudist colonies had escalators.

This ad is noteworthy for all the wrong reasons.

Casual public nudity, especially in urban environments, is not reassuring for people. Our first impulse on seeing someone so partially clothed is to presume inebriation or mental illness.

As the ad is running in the winter months, viewers aren't even habituated to exposed flesh.

The surreal discomfort the ad produces overshadows Polis' call for mandatory nudity.

Er, universal health care, I mean.

But this "edgy" advertisement has an upside.

Every time I see it, I can say, "Look, Jared 'Naked Cheeks' Polis is at it again!"

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Submitted By: Charmaine Robledo

posted on 2/20/2008 @ 4:58:36 PM

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Well, he definitely got his message across, appropriate or not. I understood not everyone in Colorado is covered. Sometimes messages are best delivered with some controversy.

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Submitted By: Paula Dunbar

posted on 2/14/2008 @ 11:40:18 PM

Rated Blog Entry

Haha.. I can't believe he approved that message.. but he looked like he had gas while he said it. You have to admit.. the message was clear.. Too few people in Colorado have coverage... but what does that say about Colorado??

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Kevin Jones

Arvada , CO

Kevin Jones has posted 4 blog entries and 1 comment since joining on 10/12/2005. Kevin Jones 's average blog rating is 4.7.

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