register |  login
› BOULDER
Loading Ad
Visit Other Hubs:
ADVERTISEMENT
Loading Tower
Blog
Blog Entry 10 of 28 Audience Development Specialists
Do you want to learn how to build an audience for your events? During the week, join me on the adventures of audience development. It is my mission to help you to build a more loyal and satisfied audience!

Blog Url: http://denver.yourhub.com/~AudienceDevelopment

Audience Development - Appreciating Audiences II

Contributed by: Shoshana Fanizza   on 2/24/2008

Last time I mentioned some great ways to show your appreciation for your audience. There is one more easy way to show your audience how much you appreciate them, and it is a great audience development technique!

If you were able to collect emails during the ticket purchase process, send all of the people that went to your event a thank you email with a little special bonus attached. Give them a $5 coupon good for their next ticket purchase or maybe $5 off a purchase at your merchandise store! Or, if you really want to thank them, give them a voucher for a free ticket (to a show that may need some support audience wise) with details on how to purchase extra tickets.

You can also attach a 1-5 question survey in order to get their feedback about the performance. I suggest asking the following questions:

1. Where did you hear about the performance?
2. On a scale of 1 to 10, how would you rate the performance?
3. Tell us about your experience. What did you like about the performance?
4. What are your suggestions for improving your overall experience?
5. On a scale of 1-10, how likely are you to recommend attending one of our performances to a friend?

This can be a quick 5 minute survey, and it will generate information you need to know for better audience development and arts marketing purposes.

So, get in touch with your audience after the event and tell them how important their feedback and opinions are to your organization. Prove to them that you are thankful that they chose to spend their valuable time at one of your events.

Until next time, may your audiences be happy and loyal ones, and if not, feel free to contact me!

~Shoshana~


Shoshana Fanizza is the founder of Audience Development Specialists. Her mission is to introduce organizations to their existing and potential audiences and to help them form more rewarding relationships with them.

www.buildmyaudience.com
Audience Development Specialists:Build My Audience board
E-mazing Audience Development News!


SUBMIT COMMENT

Rate the above blog



Current Rating
Based on 1 user ratings.

Talk Back : submit comments to the blog

*Note: you need to log-in to add a comment or rating.

CONTRIBUTOR INFORMATION

Shoshana Fanizza

Boulder , CO

Shoshana Fanizza has posted 28 blog entries and 0 comments since joining on 1/18/2008. Shoshana Fanizza 's average blog rating is 5.
SAVE AND SHARE THIS BLOG ENTRY
BLOG ENTRY RSS FEEDS
BLOG LIST
WANT TO WRITE FOR YOURHUB.COM?
Want to see the stories you write and the photos you shoot featured in the YourHub.com Thursday print section available all over the Front Range and with home subscriptions of the Rocky Mountain News and The Denver Post? All you have to do is  register,  then post a story or column, start a blog or tell everyonewhat events are happening in town. We will print the best stories, columns, event listings, photos and blog entries in our print sections.

ADVERTISEMENT
Loading Ad

Loading Ad
ADVERTISEMENT
Loading Ad

This YourHub.com community is produced by The Denver Newspaper Agency
Web Development and Channel Analytics provided by Indigio

terms of use //  privacy policy
the staff //  advertise //  help & faq
buy photos