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AN EASY WAY TO KEEP NEW YEAR'S FITNESS RESOLUTIONS


mobileXware Makes Fitness Easier by Making It More Accessible: On Your Phone

Boulder, Colorado, February 22, 2008 - New Years?! But that was weeks ago! That's right; eight weeks have already gone by and it's time to revisit New Year's resolutions to get fit - whether it be shedding pounds, getting stronger or simply staying active. mobileXware, a new company in Boulder, Colorado, intends to help make these resolutions easier to accomplish.

How? By taking a simple workout concept and making it available to download on cell phones and other mobile devices. This software application, called xFit, guides its users through a full body workout that requires no weights or special equipment; thus there is no need to go to the gym. A thorough workout can be completed at any time and in any environment, which both inspired and proved beneficial to the founders.

"I've spent quite a bit of time traveling and without access to a gym, especially during my time as a Peace Corps volunteer in Bolivia," says Jason Ryer, Co-Founder of mobileXware. "I used a standard deck of playing cards to mix up my workout by shuffling the deck and assigning exercises to cards. For example, Ace for abs, Two for push-ups, etc." Ryer called this exercise routine "The Deck".

"With the prevalence of mobile devices on the rise, I thought that the logical next step for exercising with a deck of cards would be to put those exercises on cell phones and other mobile devices, " adds Joel Lenorovitz, Co-Founder of mobileXware and avid user of the xFit exercises while working on a research ship in Antarctica. "So we invented xFit, a software app for mobile devices."

xFit expands upon the concept of The Deck by using images and text that make every exercise easy to understand and follow. Furthermore, the 50 xFit exercise slides are categorized to target different body regions to ensure full body workouts. Intensity levels for beginner, intermediate and advanced users are included, along with "Fun Slides" that are wildcards to mix up the workout even more.

"You can pull out your mobile device at any time and complete as many exercises as you want. For example, if you have 20 minutes free, you have time for about 20 exercises. You can do it at home, work, on vacation, on the road, just about anywhere," states Ryer. "The idea is to make it easy to get in shape and stay fit. You could spend money on a gym membership or the latest equipment; however, you can get xFit for less than just one month at the gym."

xFit may be just what many people need to help them stick to their New Year's resolutions and, at $24.95, it may be the least expensive option . Better yet, mobileXware offers a 20% discount by using coupon code LAL4FBC35 and a limited trial version of xFit is available free of charge at www.mobileXware.com.

mobileXware was founded in 2007 to offer mobile solutions that promote healthy lifestyles. In the near future mobileXware plans to release additional xFit-compatible content modules featuring yoga, Pilates, free-weight, Swiss ball, kettle bell, and other exercise methods to help users expand their fitness routine even further.

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